Category: Software

Subject: Computer Software~~Educational Software

 

Description:

In this third course in the Social Marketing Specialization – “The Engagement & Nurture Marketing Strategies” – you will learn two of the most effective social strategies used by organizations today. You’ll see real-world best practice examples and learn what metrics they use to gauge success. You will also learn the importance of infographics and the impact a well-designed landing page can have on your bottom line.

All of the social skills you have learned thus far will be put into action with a multimedia filter and focus blog that you will create to demonstrate how social can enable real-time marketing results. After this MOOC, you will have developed a plan to reach your target consumer markets and know when it is best to either use or avoid specific social marketing strategies.

Additional MOOC 3 faculty include:

* Randy Krum (Data Visualization & Infographics Designer Consultant Author Speaker President, InfoNewt)

* Stanford Smith (CEO, Pushing Social)

* Andy Crestodina (Co-Founder & Strategic Director, Orbit Media Studios)

* Ellen Valentine (Veteran Marketing Leader & Evangelist, Silverpop, IBM)

Course Accredited By: Northwestern University

Price: $79.00

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